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Manage and Merchandise a Salesforce Commerce Store

Discover how to manage, merchandise, and customize an existing Salesforce business-to-business (B2B) Commerce storefront using the Lightning Web Runtime (LWR) template. In this 2-day instructor-led...

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$1,800 USD GSA  $1,632.24
Duration 2 days
Course Code B2B110
Available Formats Classroom

Overview

Discover how to manage, merchandise, and customize an existing Salesforce business-to-business (B2B) Commerce storefront using the Lightning Web Runtime (LWR) template. In this 2-day instructor-led course, learn to configure essential store elements, including buyers, products, entitlement policies, marketing and pricing strategies, currencies and markets, and storefront customizations. Elevate your storefront by creating a seamless, connected commerce experience for business buyers that drives revenue through small and large purchases, and solidifies your brand as a reliable supplier for goods and services that are vital to buyer business operations.

Skills Gained

When you complete this class, you will be able to:

  • Demonstrate how to manage, merchandise, and customize an existing B2B Salesforce Commerce storefront using the Lightning Web Runtime template.
  • Apply knowledge of Salesforce Commerce data models and standard objects to establish effective relationships and pricing policies for products and buyers.
  • Reference your understanding of key commerce terms and concepts to navigate the Salesforce Commerce ecosystem.

Who Can Benefit

This course is designed for administrators, product managers, account managers, and merchandisers who are responsible for managing, maintaining, and customizing an existing B2B Salesforce Commerce storefront using LWR.

Course Details

Course outline

Introduction

  • Identify Commerce Team Personas
  • Access Training Orgs

Salesforce Commerce Overview

  • Review Commerce Trends
  • Discover Key Salesforce Commerce Features
  • Examine Commerce Storefront Architecture
  • Explore Salesforce Commerce Data Models and Objects
  • Navigate a Salesforce Commerce Storefront

Buyer Accounts and Buyer Groups

  • Create Contacts, Buyers (Users), and Buyer Groups
  • Apply Entitlements and Pricing to Determine Product and Pricing Visibility
  • Create and Assign Price Books to Specific Buyer Groups
  • Use Externally Managed Accounts To Enable Account Switcher
  • Customize a Standard Object and Page Layout

Commerce Products

  • Define Essential Store Product Components
  • Group Ancillary Products Using Product Categories
  • Design Purchase Quantity Rules
  • Generate Product Attributes for Filtering
  • Create Standard Products, Variation Products, and Product Sets
  • Modify a Product Detail Page

Marketing and Pricing Strategies

  • Define Pricing Strategy and Priorities
  • Design Sale Price Books Using Pricing Workspace
  • Use Pricing Tiers To Set Adjustment Schedules
  • Define Promotion Tool Sets
  • Create New Promotions
  • Review Storefront Performance Insights Using Commerce Reports

Localization

  • Update Currency and Language Settings
  • Customize Page Layout with Locales
  • Create New Country-Specific Markets
  • Add Euro Price Book Entries
  • Add Category and Product Translations
  • Translate Custom Menu Items Using Translation Workbench

Storefront Customizations with Experience Builder

  • Customize Product Detail Page Elements
  • Display a Product Advertisement on the Home Page
  • Control Buyer Group Component Visibility via Expressions
  • Add a New Page and Menu Items to the Home Page

Commerce AI and Advanced Customizations

  • Explain Commerce Einstein and AI Features
  • Extend Your Storefront with Advanced Customizations
  • Enhance Your Storefront with Salesforce AppExchange
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Schedule

Upcoming Course Dates

There are currently no scheduled dates for this course. If you are interested in this course, contact us with the form below.

Contact Information

FAQ

Does the course schedule include a Lunchbreak?

Classes typically include a 1-hour lunch break around midday. However, the exact break times and duration can vary depending on the specific class. Your instructor will provide detailed information at the start of the course.

What languages are used to deliver training?

Most courses are conducted in English, unless otherwise specified. Some courses will have the word "FRENCH" marked in red beside the scheduled date(s) indicating the language of instruction.

What does GTR stand for?

GTR stands for Guaranteed to Run; if you see a course with this status, it means this event is confirmed to run. View our GTR page to see our full list of Guaranteed to Run courses.

Does Ascendient Learning deliver group training?

Yes, we provide training for groups, individuals and private on sites. View our group training page for more information.

What does vendor-authorized training mean?

As a vendor-authorized training partner, we offer a curriculum that our partners have vetted. We use the same course materials and facilitate the same labs as our vendor-delivered training. These courses are considered the gold standard and, as such, are priced accordingly.

Is the training too basic, or will you go deep into technology?

It depends on your requirements, your role in your company, and your depth of knowledge. The good news about many of our learning paths, you can start from the fundamentals to highly specialized training.

How up-to-date are your courses and support materials?

We continuously work with our vendors to evaluate and refresh course material to reflect the latest training courses and best practices.

Are your instructors seasoned trainers who have deep knowledge of the training topic?

Ascendient Learning instructors have an average of 27 years of practical IT experience and have also served as consultants for an average of 15 years. To stay current, instructors spend at least 25 percent of their time learning new, emerging technologies and courses.

Do you provide hands-on training and exercises in an actual lab environment?

Lab access is dependent on the vendor and the type of training you sign up for. However, many of our top vendors will provide lab access to students to test and practice. The course description will specify lab access.

Will you customize the training for our company’s specific needs and goals?

We will work with you to identify training needs and areas of growth.  We offer a variety of training methods, such as private group training, on-site of your choice, and virtually. We provide courses and certifications that are aligned with your business goals.

How do I get started with certification?

Getting started on a certification pathway depends on your goals and the vendor you choose to get certified in. Many vendors offer entry-level IT certification to advanced IT certification that can boost your career. To get access to certification vouchers and discounts, please contact info@ascendientlearning.com.

Will I get access to content after I complete a course?

You will get access to the PDF of course books and guides, but access to the recording and slides will depend on the vendor and type of training you receive.

How do I request a W9 for Ascendient Learning?

View our filing status and how to request a W9.

Reviews

Exit certified was great as it is very in depth and hands on learning which made it very easy to learn this type of work.

Good training material and good instruction. More time needs to be provided for the lab work.

Some Labs are very good but some steps it ask to update but its already updated, but overall its very good training.

I like their training. A lot of material covered. The labs are very good. l learned a lot.

The class was very vast paced however the teacher was very good at checking in on us while giving us time to complete the labs.